8th September 2011
The job hunting scene has changed dramatically in the past decade. Companies and job seekers alike have moved away from traditional print advertising to the Internet and its many forms of social media. Social networks such as Facebook, Twitter and LinkedIn are surging in popularity and all age groups are adopting these as tools to aide in the job search process.
Social Networks are a great supplement to networking and job searching. Some advantages include;
Social networks give you the opportunity to build relationships with potential employers. By ‘following’ their Twitter/LinkedIn/Facebook page you will see job opportunities within the company as they arise.
Easy to research companies
The internet gives us access to vast amounts of information, meaning it is now easier than ever to research company backgrounds and the people working there. It is important to go to an interview knowing the background of the company of the people you may be working with.
Despite the advantages of social networking there are some downfalls, if the content on the web is deemed unprofessional. Recruiters and companies alike are increasingly checking a candidate’s online profile, and thanks to the amounts of information available online, they can conduct instant back-ground checks
Therefore our top tips for using social networks to your advantage include:
Perform a Google Audit
Protect your online profile
Social Media and its link to job searching is here to stay. Candidates need to be prepared and use it to their advantage. Networking, job searching and information gathering are all just a click away and can be used to your advantage.
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